Biography: Antony Upward


Antony Upward is a Certified Management Consultant with more than twenty four years of professional experience designing business solutions in France, US and Canada and 10 years teaching as a part-time faculty member of the Ted Rogers School of Business at Ryerson University in Toronto.

His early career was focused on the process and technology design of management information systems for companies such as Apple, KPMG and Bell Mobility.  He became SSADM certified and gained experience project managing the start-up of KPMG’s US ISO9000 certification business.

Most recently, from 1998-2010 he was the Business Architect for the SAP practice of Canada’s largest IT services company, CGI.  In addition to designing this line of business within CGI, his work included business design for clients such as the largest Canadian wireless and wireline telecoms providers, and a range of other companies including AT&T US, Cirque du Soleil and Canadian courier Purolator.  The focus of all this work was designing solutions which integrated business process, technology and people.

By 2005 he came to realize that his solutions and his teaching ignored the ever more pressing environmental and broader social issues.  By 2009 this realization led him to set a goal of becoming a Sustainability Business Architect: someone who creates sustainable solutions for organizations that integrate environmental, social and economic goals.

In 2010. to gain knowledge and to build the service offering for his newly founded company Edward James Consulting Ltd., Antony enrolled in the Masters in Environmental Studies / Graduate Diploma in Business + Environment – a program offered jointly by Faculty of Environmental Studies and Schulich School of Business at York University in Toronto. 

His research is focused on tools to design strongly sustainable business models. Antony’s objective in creating tools is to help organizations locally, nationally and internationally change to become strongly sustainable – i.e. to change the world for the better.  This goal is aligned with his belief that achieving sustainability is the moral and ethical imperative of our time. 

Antony graduated with a Masters of Environmental Studies in Business Model Design and Sustainability and Graduate Diploma in Business + Environment in fall 2013.

Antony is excited to be

  1. One of the co-founders of the Strongly Sustainable Business Model Group (SSBMG) in OCAD U’s Strategic Innovation Lab (sLab) which is seeking to drive and research the adoption of strongly sustainable business models in small and medium enterprises.   

  2. On the advisory board of the recently relaunched Green Enterprise Toronto (GET) and their GETSmart speakers series for Small and Medium Business

Antony also bakes bread, portages canoes, dog sledges, doesn't own a car, and wants to sail boats and drive steam engines when he retires!!

Read Antony’s summary resume here and his contact details here.

Antony can be found on Linkedin at, SlideShare and Twitter @aupward #EJConsult.